"Why do we need a new strategy, it's just going to end up in a drawer anyway..." This or something similar is often the reaction of employees and managers when a strategy consultancy starts a project. And rightly so: a survey conducted by the market research institute Gartner in 2023 shows that 34% of strategies fail due to unclear responsibilities, 22% due to poor communication and 14% due to a lack of prioritisation.1
actori also encounters these reservations in strategy processes. This is why we have developed a strategy methodology that ensures that every strategy has a concrete implementation focus. The cultural conference is an instrument of choice for bringing together the "many" mentioned above for focussed processing of topics and issues. Here, a large number of cultural stakeholders and representatives from politics, administration and, ideally, other areas of society work together over a period of 1-2 days to discuss issues relevant to the future of culture. The advantages of such an approach are manifold:
This strategic approach, which combines new management methods, modern participation approaches and analytical expertise, is based on a triad: 1) Discovery, 2) Design, 3) Deliver. Employees are involved in each phase in order to firmly anchor the strategy in the company or institution.